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The genre of Insidious is horror. The fact that the boy is covered in blood creates a sense of mystery and makes the audience think about what has happened. We can see a old fashioned looking house with a cloudy sky which emphasises the fact that its a horror. The boy has a dead look on his face which shows us that he might of killed someone also seen by the blood on his face. Seeing as we can't see any other houses tells the audience that it's in an isolated area.
The trailer has a lot of flashing images and people jumping out dressed up looking scary. This shows us that it's a horror movie due to the fast pace images creating a fear of the unknown which emphasis on the fact that it's a horror also it has a lot of ghosts in it The dark colours show us that it's going to be a jumpy film due to the fact its widely used in horrors.
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